Digital design manual
A digital design manual from Vasser gives you a flexible, always up-to-date tool for consistent management of your visual identity and graphic profile across platforms. It can include guidelines for colours, typography, logo and tone of voice, adapted to your needs.
Digital design manual – ensure a consistent brand experience
A digital design manual from Vasser ensures your brand and visual identity appear consistent and professional on every platform. Unlike static PDF manuals, our digital solution gives you an always up-to-date tool, available anytime, anywhere. This makes it easy for employees and partners to use the right elements and guidelines in everything from websites to print and social media.
The benefits of a digital design manual:
- Always up to date and available: No more confusion over outdated files or versions. Everything is easily accessible in one system that can be updated in real time.
- User-friendly interface: The design manual is easy to navigate, with interactive elements that make it simple to find the right information, such as logos, colours and typography.
- A consistent brand profile: Ensures your brand maintains a coherent visual expression across all digital and printed surfaces.
- Scalable and flexible: Easy to adapt as your organisation grows. New campaigns or products can easily be added, keeping the manual relevant.
- Interactive and dynamic: Users get live previews, can click links, and easily find visual elements suited to specific uses.
The BI Norwegian Business School example
When we worked with BI Norwegian Business School, the goal was to gather their entire visual identity on one platform. The challenge was replacing outdated PDF files and ensuring correct use of logos and design elements. The solution was a digital design manual built on Craft CMS, which not only makes the content easy to update but also gives users an intuitive experience.
The results were clear:
- Full control of the visual identity: BI got one place to manage everything from logos to templates.
- Efficient use of resources: Less time spent hunting for the right files, and less misuse of graphic elements.
- A future-proof solution: The manual can easily be scaled and updated as BI's needs evolve.
What does a digital design manual from Vasser contain?
- Colours and typography: We define your brand's colours and typefaces, adapted for every use.
- Logo and graphic elements: Guidelines for correct use of the logo and other design elements in different digital and printed formats.
- Tone of voice: Clear guidelines for how the brand's language and style should come across in all communication.
- Visual examples: Illustrations of how design elements should be used in different contexts, from websites to presentations.
Why choose a digital design manual over a PDF?
- Updated in real time: Never again outdated files or uncertainty about versions.
- User-friendly: Easily accessible and intuitive, making it simple for every user to find what they need.
- Links to other systems: The design manual can link to other tools, such as design and development platforms.
- Better control: Administrators can quickly and easily update elements, ensuring an up-to-date, consistent brand.
Tailor-made for your organisation
Whatever the size of your organisation, we can adapt a digital design manual to meet your needs. This tool helps you strengthen your brand, simplify everyday work for your employees and ensure a consistent profile in every channel.
Contact us today for a tailored digital design manual
Want to take control of your brand with an always up-to-date, user-friendly design manual? Contact us for a no-obligation chat, and let us help you create a solution adapted to your organisation.
